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Claudia Zapattini

Cooperación Internacional | Políticas Publicas | Desarrollo Sostenible | Innovación

For her the main benefit of the Seed tool and the way she is trying to sell it to the team is to be able to have a free/sovereignty tool compared to a traditional tools.

Explore

  • 🔴 Invitation to action is missing

  • Linkedin idea: What are you thinking? that invites you to participate and understand you can participate from the start

  • Also you need to avoid not to be distracted and be focus but understand what you can do

  • I'd expect some guidance of what I can do- progressive guidance

  • 🔴 For her it seems as a passive space I can't participate

  • 🔴 For her there is a guide to participate or not depending of how the sections are named. Podcast for example seems very passive.

  • I miss a previous indication to understand what I can do

  • 🔴 She expects to have all the document organization on the homepage

  • 🔴 In the home page she expects to have an intro space on the homepage and then all the categories about the "documentos de trabajo"

  • She confirms the logic we are implementing of layers structure is expected and useful to navigate

Comment and sign in

  • She feels the friction between having a professional profile or an individual one.

  • For her is very important to have a profile differentiation of the profiles where she comments from

  • 🔴 She feels stuck with passkey she would expect another option

  • 🔴 She doesn't feel comfortable adding passkey from a computer which is not personal, she feels blocked in this screen

  • I don't know what is the implication of this is so I will abandon the process

  • 🔴 She would expect a standard validation on her email -> have a code and that's it - no passkey involved (She doesn't want it to be save on the computer)

  • 🟢 Makes sense for her that you need to create an account to be able to comment, it feels like a more controlled space

Wrap up

  • 🔴 She doesn't feel the tool is intuitive to use and all that it can offer, it needs a lot of previous explanation

  • On the 14th of July we can do another demo with one of the members of her team

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